Greg Reiner

For theater companies that are creating new work, fund-raising in the community of institutional funders poses a unique set of challenges.

Funders, by design, have strict guidelines in place, strict markers by which they measure outcomes. But most of the experimental theater companies we report on in this article have models of making art that challenge traditionally held industry standards. How can a meaningful dialogue between innovators working in the field and institutional funders, with the goal of furthering the art form, be nurtured and sustained?